A screenshot of the presentation and Pedja
board

Advanced Training in Community Activation (Online Video Course)

Pedja Stojicic, People Power Health, Sabin Vaccine Institute
  • Type

    Videos

  • Region

    Global

  • Practice

    Coaching, Public narrative, Relationship building, Team structure, Strategy, Action

  • Language

    English

Online video training modules and training slides about community activation from People Power Health and the Sabin Vaccine Institute. The modules covered are narrative, relationship building, structuring leadership teams, strategizing and action.

Introduction

Online video training modules and training slides about community activation from People Power Health and the Sabin Vaccine Institute. The modules covered are narrative, relationship building, structuring leadership teams, strategizing, and action.

Overall Learning objectives:

At the end of this program, you will be able to:

  • Learn & Practice six Community Organizing Skills
  • Develop a specific community activation strategy and plan
  • Apply leadership practices to advance and promote more equitable vaccination initiatives
  • Recognize and analyze opportunities for advocacy and community organizing within your own work and/or the work of other immunization professionals
  • Develop the capacity of other immunization professionals to use community organizing and advocacy (through coaching)

Topics & Content:

Introducing 5 key leadership practices – public narrative, relationship building, structure, strategy, and action – that comprise the craft of organizing with an emphasis on a culture of coaching as foundational for developing each of these practices.

The narrative is how we communicate our values through stories, bringing alive the motivation that is a necessary pre-condition for changing the world. Fellows will learn to tell the story of why they are called to leadership (“story of self”), the values of the community within which they are embedded that calls us as a collective to leadership (“story of us”), and the challenges to those values that demand present action (“story of now”). For the fellows who participated in the Storytelling for Change course, this will be an opportunity to practice and develop their training and coaching abilities.

Relationship building for developing power is how we turn individual narratives into the bonds needed to articulate and act on collective interests. Participants will learn to develop public relationships based on shared values, specific common interests, and the mobilization of diverse skills and resources to achieve those interests.

Structuring leadership teams and embedding those leadership teams into an interdependent campaign is how we coordinate work across time and space so that the whole can be more than the sum of the parts. Participants will learn the core conditions of effective teams and launch their leadership teams with purpose, roles, and norms.

Strategizing is how we turn the resources we have into the power we need to achieve the change that we want. Participants will learn that strategy is a verb and will begin the strategizing process for how they will achieve the campaign goals for their respective teams.

Action that is shared and measurable is how we mobilize and deploy our resources in order to develop more resources, motivation, and power as we carry out our campaign. Participants will learn the art of making clear and specific organizing ‘asks’ and how they can design actions that enhance, rather than deplete, volunteer motivation.

These 5 organizing practices are not fixed traits but rather a framework for learning and growing capacity. Coaching is a critical practice that cuts across all other practices and supports growth within them. Developing a culture of coaching is how organizers overcome the challenges that inevitably occur when working to change the world (and the necessity to change ourselves and others in the process). Participants will learn the art of coaching as a leadership practice in which they support others in overcoming challenges rather than providing solutions themselves.

Module 1 – Coaching

Module 1.1 – Intro to Coaching (6:02 mins)

Question – Looking back at your career, who do you remember helping you grow your leadership? What did they do?

Module 1.2 – Intro to Coaching – The Five Step Coaching Process and Three Types of Leadership Challenges

Question – How would you turn the question “Do you really think you did a great job?” into an open-ended question?

Module 1.3 – Intro to Coaching – The Power of Questioning

Question – How would you turn the question “Do you really think you did a great job?” into an open-ended question?

Module 2 – Public Narrative

Module 2.1 – Public Narrative

Module 2.2 – What is the purpose of Story of Us?

Module 2.3

Describe 5 pictures/moments that you remember from the Maung’s story

Module 3 – Building Intentional Relationships

Module 3.1 – Building Intentional Relationships

Where does your ‘Who’ currently fall on the actor map? (multiple choice) Constituency (leadership), supporter, competition, opposition. 2. What are the shared values that you see among your constituency and supporters?

Module 3.2 – Building Intentional Relationships

On which step will you spend the most time in a 1:1 meeting? Attention, Interest, Exploration, Exchange, Commitment

Module 4 – Building Teams

Module 4.1 – Building Teams

1. What is the difference between the distributed leadership model and the dot-in-the center and ‘we are all leaders’ model?
2. If you are currently on a team, describe the type of team you are on. What type of leadership model exists?

Module. 4.2 – Building Teams

Module 4.3 – Orchestra Example

1. What is required in order for this leadership model to be successful?
2. What is different or similar with this orchestra team than other teams you’ve been on?

Module 4.4 – Orchestra Example – Nobody on the Podium: Lessons on Leadership

Module 5 – Strategizing

Module 5.1 – Strategizing

Question – In your own words describe, what are the four most important features of strategizing?

Module 5.2 – Strategizing and Power

Question – In your opinion, why understanding power is so important for developing community activation strategy?

Module 6 – Action People Power

Module 6.1 – Action People Power

Question – In your own words describe, what are the sources of power in any society or community?

Module 6.2 – Action Engagement

Question – What would have happened if your campaigns have no actions built in as part of the plan?

Module 7 – Celebration

Resource Information

Want to access the full resource?

Become a Leading Change Member!

  •  Access exclusive resources and contents
  •  Connect with organizers and trainers around the world
  •  Participate in member-only learning opportunities

YOU MIGHT LIKE

Feminist Liberatory Facilitation in Community Organizing Session Write-up

Feminist Liberatory Facilitation in Community Organizing Session Write-up

English Coaching Public narrative Relationship building Team structure Strategy Action Articles Public I am a coach or trainer Global

This is a write-up of the Feminist Liberatory Facilitation in Community Organizing session, facilitated by Hoda Barakat in February 2026.

From Fragments to Threads: How to Document a Campaign

From Fragments to Threads: How to Document a Campaign

English Coaching Public narrative Relationship building Team structure Strategy Action Guides and slides Public I am an organizer Global

This is a practical guide to capturing the essential threads of a campaign in real time, ensuring that the story, power, and learning aren’t lost once the campaign is over.

Protest doesn’t scare the Trump administration. Organizing does. (Article)

Protest doesn’t scare the Trump administration. Organizing does. (Article)

English Coaching Public narrative Relationship building Team structure Strategy Action Articles Member-only I am new to organizing I am an organizer North America

This is an article written by Elizabeth McKenna, published in the Boston Globe, about the impact of organizing of Ohio Organizing Collective under the Trump administration.

Presentación del libro ¡Sí se puede! Estrategias para organizarse y cambiar el mundo, de Marshall Ganz

Presentación del libro ¡Sí se puede! Estrategias para organizarse y cambiar el mundo, de Marshall Ganz

Spanish Coaching Public narrative Relationship building Team structure Strategy Action Videos Public I am new to organizing Latin America

Marshall Ganz shares part of his story and introduces the central ideas of community organizing as a practice of collective leadership for building power and achieving social change in Monterrey, Mexico, in December 2022.

Community Organizing Workshop Participant Guide – Indonesian Kepemimpinan &  Pengorganisasian

Community Organizing Workshop Participant Guide – Indonesian Kepemimpinan & Pengorganisasian

Indonesian Coaching Public narrative Relationship building Team structure Strategy Action Guides and slides Member-only I am an organizer I am a coach or trainer Asia

This is a guide in Indonesian for participants of community organizing workshops based on the work of Marshall Ganz.

Slides for upfront teaching – French

Slides for upfront teaching – French

French Guides and slides Member-only I am a coach or trainer Africa Europe

These slides are an excerpt from the presentations used during Marshall Ganz's Paris tour in June 2026.

Slides for upfront teaching – Spanish

Slides for upfront teaching - Spanish

Spanish Coaching Public narrative Relationship building Team structure Strategy Action Guides and slides Member-only I am a coach or trainer Europe Latin America

This is a set of 295 slides that can be used to teach the leadership practices of organizing upfront (before small group or breakout room practice), updated and rebranded in 2026, and then translated to Spanish.

One-on-one relationship building model by Nneka Akubeze and Doris Likwelile

One-on-one relationship building model by Nneka Akubeze and Doris Likwelile

English Relationship building Videos Public I am new to organizing I am an organizer Africa

This is a one-on-one relationship building model shared by Nneka Akubeze and Doris Likwelile at a community organizing workshop co-hosted by MS TCDC and Leading Change Network in 2024 in Arusha, Tanzania.

finger

The Resource Center thrives on the generosity of people like you.

Share your wisdom with the community. Submit a resource today!

Share With the Community arrow